Shaquille O'Neal's Son Shaqir Said To Have Inked A Six-Figure Deal With boohooMAN

Shaq seems to be helming a legacy.

According to The Sun, Shaqir O’Neal — the son of the former basketball player — has announced that he’s set to sign a reported six-figure contract with boohooMAN. The clothing company is the sister company of the UK-based clothier who has previously done capsules with the likes of Stefflon Don and Zendaya.

“Despite his young age, Shaqir is already taking the sporting world by storm,” a source close to the son of Shaq said to the outlet. “But the ambitious teen is keen to make a name for himself in the fashion industry too. This new line offers a variety of styles and fits that complement’s his sleek style. He’s been excited to work with the team to get his creative juices flowing.”

Shaqir’s collection went live on the boohooMAN site on Tuesday, Nov. 16. You can check out the collection here.

https://www.instagram.com/p/CWV8Udorfbf/?utm_source=ig_web_copy_link

As AfroTech previously reported, Shaq said that he is making his children work hard for their money — and has no problem telling them that just because he’s rich, doesn’t mean they’re rich.

“My kids are older now. They kinda upset with me. Not really upset, but they don’t understand,” he said to The New York Post. “I tell them all the time. We ain’t rich. I’m rich.”

What’s more, Shaquille O’Neal said that if his children do want the keys to his kingdom, they have to be willing to follow a code of ethics and a lifestyle that he lays down for them. And if they fail to follow his directives, they get nothing.

“You gotta have bachelor’s or master’s [degrees] and then if you want me to invest in one of your companies, you’re going to have to present it, boom boom boom, bring it to me,” he said. “I’ll let you know, I’m not giving you nothing.”

Sounds like Shaqir took his dad’s directives to heart!

Bernadette Giacomazzo is the SEO Manager at Blavity, Inc. She is also a NYC-based editor, writer, photographer, and publicist with a career spanning more than two decades in the entertainment industry. Her work has been featured in People, Teen Vogue, BET, HipHopDX, XXL Magazine, The Source, Vibe, The Los Angeles Times, and more. Giacomazzo is also the author of The Uprising Series and is the CEO of G-Force Marketing & Publicity, which has been featured in The Hollywood Reporter and has obtained film, television, radio, and print placements for blue-chip clients all over the world. She will release "In Living Color: A Cultural History" on Rowman & Littlefield Press in February 2023, and "The Golden Girls: A Cultural History" on Rowman & Littlefield Press in August 2023.

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