Invest Like An Athlete: How Kevin Durant's Portfolio Helped Bump His Net Worth To $75M
With an impeccable reputation as one of the best players on the court, modern NBA legend Kevin Durant is one of the world’s highest-paid athletes.
Though he hasn’t quite achieved billionaire status like Michael Jordan or LeBron James, Durant — who first came to our attention when he was recruited to the Golden State Warriors — has certainly made quite a nice nest egg for himself.
Most interestingly, Durant’s most successful investments don’t come from what he makes on the court, but from what he makes off the court.
“The 11-time All-Star banks over $40 million from sponsors, but he’s also invested in more than 40 companies, including Postmates and Acorns,” reports Forbes, while adding that even though he was sidelined for the 2019-2020 season due to an Achilles’ injury, he returned the following year with an All-Star performance.
Let’s take a look at the myriad of ways you can “invest like an athlete” — and specifically, invest like Kevin Durant.
Editorial note: The net worth listed in this piece is a speculative estimate drawn from a variety of online sources.
Kevin Durant: His Net Worth
Some of His Investments
NetsDaily has a brief rundown of some of Kevin Durant’s many portfolio investments. In addition to what the outlet is calling the NBA great’s “personal brand/marketing portfolio and on-court contracts,” the investments include an eponymous charity foundation, many sports-related businesses (including the Overtime app and membership in the Philadelphia Union’s ownership group, which he has a 5 percent stake with another 5 percent option), and investments in both franchises and cannabis-related businesses.
“In ’19 alone, Durant earned $35 million solely from his off-court investments. Owning one of the most wide-ranging investment portfolios in the NBA, it’s only a matter of time before KD cashes out on those,” reports the outlet.
Thirty-Five Ventures
According to CrunchBase, Kevin Durant is the founder of Thirty-Five Ventures, an investment company with nearly 40 portfolio companies — and one exit — under its umbrella. Durant is involved with the company alongside his agent/manager, Rich Kleinman, to the tune of $15 million. Some of the many companies that Thirty-Five Ventures has invested in include Goalsetter, Fractional, and Hugging Face.
Bernadette GiacomazzoBernadette Giacomazzo is the SEO Manager at Blavity, Inc. She is also a NYC-based editor, writer, photographer, and publicist with a career spanning more than two decades in the entertainment industry. Her work has been featured in People, Teen Vogue, BET, HipHopDX, XXL Magazine, The Source, Vibe, The Los Angeles Times, and more. Giacomazzo is also the author of The Uprising Series and is the CEO of G-Force Marketing & Publicity, which has been featured in The Hollywood Reporter and has obtained film, television, radio, and print placements for blue-chip clients all over the world. She will release "In Living Color: A Cultural History" on Rowman & Littlefield Press in February 2023, and "The Golden Girls: A Cultural History" on Rowman & Littlefield Press in August 2023.
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